1. Executive
Summery
Venture Description
Product or Service
Start up cost
Price and Profits
2. Vision and
Mission Statement
Company Values
Mission statement
Vision
Code of Ethics
Objectives and Goals
Quality Assurance
3. Company
Overview
Product
Stage of Development
Production
Quality Assurance
4. Product and Service Plan-----------------------------------------------
5. Marketing
Plan
Description of the Market
Target Market
Customer Benefits
Growth Potential of the Industry
Industry and Market trends
Market Penetration
Projections and Strategies
Competition profile and Analysis
Advertising and Promotional Plan
Sales Plan
6. Ownership
and Management Plan
Geographic Location and Facilities
Production
Purchasing and Inventory management
Quality Assurance Plan
Accounts Control
Risk Management
Crime Prevention
7. Operating
Plan
8. Financial Plan
& Assumption
Three Year Assumption
Sales Estimate and Financing
Price, Sales and Profitability Analysis
Cost of Product/Service
Required Taxes and Fees:
9. Growth Plan
New Offerings to Market
Capital Requirements
Personal Requirements
Exit Strategies
This is a brief overview of what is required for a 5 year business plan. I will go into detail over the coming weeks for each section